What is link equity?
Link equity is the measure of how important or valuable your webpage is. This is calculated by how many premier websites promote your SEOized webpage within their websites. The premier websites can be either of the below:
- Your social channels like facebook, twitter, google plus, linkedin, pinterest & more
- Your online press releases via PRWEB.com & PR agencies
- The media & news websites
- Paid link building campaigns via tools such as CONDUCTOR
- Promoting your SEOized webpage within your website
- Promoting your SEOized webpage in your partner websites
How to do build link equity?
Link equity campaigns can be categorized into below:
1) Internal Link Building: Promoting your SEOized webpage within your website
2) External Link Building:
- Social links: Promoting your SEOized webpage within your social channels like facebook, twitter, google plus, linkedin, pinterest & more
- Promoting your SEOized webpage in your partner websites
- Paid link building campaigns via tools such as CONDUCTOR
- Your online press releases via PRWEB.com & PR agencies
- Your content being picked by news, media & review sites
You may want to watch my video on Link Equity for SEO | Link Building for SEO